Chennai, Jan 31 (UNI) Akshayakalpa Organic, India’s first certified organic
dairy company and producer of the country’s most popular organic milk,
today established a stronger footprint in Tamil Nadu with the inauguration
of its Model Organic Dairy Farm at Pooriyambakkam village in Chengalpattu
District, about 90 km south of Chennai.
Named Akshayakalpa Velan Kudil or ‘farmer’s home’, the new model farm
is a replica of its highly successful mother farm in Tiptur in Karnataka.
Akshayakalpa works with more than 850 farmers in Karnataka and with 300
farmers in Chengalpattu District.
Akshayakalpa expects to deliver fresh and healthy organic milk and dairy
products to more than 2,00,000 discerning customers over the next five
years.
Akshayakalpa Organic Founder and CEO Shashi Kumar told UNI that the
farm would be manufacturing seven products including milk, ghee, panneer,
curd, cheese and yoghurt.
"At present, of the 300 farmers associated with our dairy farm, we are procuring
milk from 65 farmers and selling 3,500 litres of milk per day. In the next one year,
we plan to increase the capacity to 7,000 litres per day", he said.
The company will have three forms of marketing strategy to sell its products
in Chennai to begin with--direct sale to customers, e-commerce platforms and
retail stores.
Though the company's products are already been marketed in Chennai for long
after procuring it from its facility in Tiptur for the last three years, from March
this year onwards the products will be packaged t the Chengalpattu farm and
marketed.
On the quantum of investments, Shashi Kumar said Akshayakalpa Organic has
so far raised two rounds of funds to the tune of Rs 117 crores in July last year
from discerning investors, British International Investment (BII) and Zerodha led
by its Founder and CEO Nithin Kamath.
A part of the funds raised from these two investors has gone into the setting
up of the Chengalpattu model dairy farm, he added.
"Since 2019, the company is working with a 20-member team with the 65 farmers
with a small office space. The new Chengalpattu farm will be full-fledged one with
a processing plant. It took 3 years for the company to set up this plant", he added.
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